Parramatta gets its first vertical village


V by Crown Group, a 29-storey development, allows access to the best of the region’s Indian cuisine and culture

As the geographical, commercial and cultural capital of Western Sydney, Parramatta is known as Sydney’s second CBD. It is located in the heart of Sydney offering a rich mix of dining, cultural, entertainment, retail and leisure experiences.

In the heart of Parramatta, leading Australian property developer Crown Group’s long-awaited V by Crown Group has reached its highest level of construction.

Designed by Sydney-based Allen Jack + Cottier and Koichi Takada Architects, this 590-apartment development includes a private pool, gym, sauna, conference facilities, music room, theatrette, library, state-of-the-art archaeological showcase and rooftop sky bar; plus a boutique hotel and ground level retail-and-dining plaza.

Crown Group National Development Director Pierre Abrahamse said the 29-storey development is known as Parramatta’s vertical village and allows access to the best of Parramatta’s Indian cuisine and cultural events.

“The location of V by Crown Group is in the heart of Parramatta city, walking distance to Parramatta train station, Parramatta Heritage Parklands and Westfield Parramatta will be attractive to both locals and tourists alike,” he added.

V by Crown Group is also just 850 meters away from Prince Alfred Square, the venue of Parramasala—a three-day annual festival celebrating Indian culture.

Hosted by Parramatta City Council, Parramasala is an opportunity for the broader community and Indian community to come together to enjoy Indian music, dance, film and flavours.

According to 2011 census, 22 per cent of Parramatta’s population is Indian, making it the largest ethnic group in Parramatta.

Nationwide, people from India make the fastest growing community in Australia registering a whopping 100 per cent increase since 2006 census and the Punjabi language increased 207 per cent since 2006 according to the latest census figures released by the Australian Bureau of Statistics.

Next to Parramatta, located just 23 kilometres away, the Indian community has built a ‘PIND’, known as the ‘little India’ in Harris Park. The growing suburb has developed into a hub of the Indian diaspora and is well-known for Indian cuisine and grocery stores. Harris Park is home to more than 18 Indian restaurants, music and merchandise stores.

Last week, Crown Group also revealed Parramatta would be home to its new hotel brand—Skye Hotel Suites.

Skye Hotel Suites would bring the world-renowned Crown Group brand to travellers from around the world,” Mr Abrahamse said.

“We have been looking for the right location to launch Skye Hotel Suites in Australia for some time and Sydney’s metropolitan centre Parramatta, presents the perfect opportunity for Crown Group’s entry in the hospitality market,” he said.

V by Crown Group is scheduled for completion in 2017. For more information about the project please call Roy Marcellus and Indranil Halder on 1300 207 647.

A Skye Hotel Suites launch event will be held later this year. For more information visit or call +61 2 9925 0088

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