Unity in diversity: 60 years of Red Shield Appeal celebrates multicultural strength

By Our Reporter
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Daniel Mookhey, MLC Member of the Legislative Council – NSW and NSW Treasurer, along with Commissioner Miriam Gluyas, Territorial Commander of The Salvation Army, heralded the launch of the 60th annual Red Shield Appeal on Monday. This year’s event underscored the importance of multicultural contributions to Australian society and marked a celebration of diversity at its finest.

The event was graced by business, community, and media leaders representing multicultural groups from across Australia, speaking more than 30 languages, coming together in a vibrant demonstration of unity. The gathering was not only a fundraising event but also a celebration of the collective spirit that defines Australia’s multicultural community.

This year, The Salvation Army has set a fundraising target of $38 million. The funds are earmarked for nationwide initiatives, including significant efforts within multicultural communities. The Salvation Army has a long-standing history of service, providing essential programs that make a real difference in the lives of many. This year’s focus remains on continuing their critical work, which ranges from homelessness support to domestic violence interventions.

Commissioner Gluyas highlighted the enduring commitment of The Salvation Army to multicultural communities, a journey of partnership and support spanning 140 years. “The multicultural launch is a pivotal moment for The Salvation Army to enhance our connections with leaders who are as enthusiastic as we are about making a difference,” she noted. The longstanding support from MultiConnexions, hosting this event for over two decades, was also acknowledged with gratitude.

The Hon. Daniel Mookhey spoke of the integral role multicultural communities play in enriching the Australian social and economic landscape. “Launching the 60th Red Shield Appeal is a tribute to the multicultural communities across Australia, whose contributions are invaluable,” he stated.

Sheba Nandkeolyar, CEO of MultiConnexions and recipient of the Eva Burrows Award, reflected on the dual pride felt by multicultural Australians for both their countries of origin and their adopted home. “Our commitment to The Salvation Army’s mission has grown especially strong this year as we mark the 60th milestone of the Red Shield Appeal,” she said.

The Salvation Army operates an extensive network of services across Australia, with over 400 centres dedicated to addressing needs such as drug and alcohol rehabilitation, family and domestic violence, financial hardship, and much more. Their impact is profound, offering assistance every 17 seconds and providing vital services including over 1.2 million bed nights and more than 1.63 million meals to those facing homelessness.

As the community reflects on six decades of the Red Shield Appeal, the focus remains on fostering inclusivity and supporting those in need. For those looking to contribute to this cause, donations can be made at salvationarmy.org.au or through calling 13 SALVOS. Additionally, contributions can be made at any Salvos Store across the country.

This anniversary not only celebrates past achievements but also renews the commitment to a future where everyone in need receives support, reflecting the true spirit of unity within Australia’s diverse cultural landscape.

To donate to The Salvation Army’s Red Shield Appeal, or if you need support from The Salvos, visit salvationarmy.org.au or call 13 SALVOS. You can also donate at any Salvos Store.


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