Senator for the Northern Territory Jacinta Nampijinpa Price has backed calls for the Liberal Party to take a harder line on migration, saying Labor’s “mass immigration agenda” is putting “excessive pressures on housing, infrastructure and services”.
“Labor brought in a record 1.2 million people in its first term and never keeps to its targets,” she said, adding that “reducing mass immigration means more housing, less congestion, and pressure off hospitals and schools—and that benefits all families, regardless of background.”
She said the Coalition’s upcoming immigration policy would mark a shift toward “common sense immigration in the interests of Australians and our nation,” arguing that “our nation’s future success means prioritising the institution of the family ahead of migration.”
Price also linked the issue to the party’s recent stance on energy policy, describing the abandonment of net zero as “standing up to the green energy grifters and prioritising affordable energy for all Australians.”
But new polling suggests the party’s message is failing to connect beyond its base. RedBridge director Kos Samaras says the Coalition’s vote is collapsing across urban Australia, with Labor’s primary vote now higher than it was at the May election.
“Dump net zero, end up with zero seats in the capital cities,” he said. “The Coalition has slumped to 24%. The Liberal Party itself is down at 20%, and even that’s being propped up by the Queensland LNP. Once you strip out Queensland, it’s the killing fields.”
Samaras said the shift to the right could backfire in regional areas as well. “One Nation is up to 18%, also pressuring the Liberal Party in its own regional seats. In other words, the Liberal Right wing MPs causing all this damage to their party may indeed get knocked off by One Nation.”
The latest RedBridge data shows Labor holding a commanding lead with 38% of the national vote, while the Coalition sits at 24% and One Nation climbs to 18%. Among millennials, One Nation has reached 18%, overtaking the Greens at 11%, while among Gen Z voters the Coalition has dropped to just 10%, with Labor soaring to 51%.
Samaras said the generational trend now presents an existential challenge. “Younger voters aren’t just drifting away from the Coalition; they are culturally, psychologically and socially detached,” he said earlier this month. “You don’t end up with these sort of polling numbers unless they are a product of deep undercurrents.”
A separate RedBridge question on housing affordability shows Labor leading as the party “best able to handle” the issue on 25%, ahead of the Coalition at 17% and One Nation at 11%.
The contrast between Labor’s steady national lead and the Liberals’ hardening tone on immigration and energy suggests the Opposition is betting that frustration in the regions can offset losses in the cities.
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