Campaign360 2022 – New Direction

HONG KONG, April 28, 2022 /PRNewswire/ — Campaign Asia‘s inaugural Campaign360 2022 is taking place in both Singapore and virtually between 10-11 May 2022.

Over 150 senior performance and brand marketers are joining the flagship event to engage in more than 35 sessions of live panels, discussions and keynote interviews. Hear from over 30 expert speakers sharing fresh ideas and strategies to retain talent, grow brands and build businesses ready for the future, including:

Annette Male, Head of Agency APAC, Meta Anita Kanal,  Former VP Customer Marketing, APAC, Visa Ashutosh Srivastava, CEO, GroupM APAC Alvin Wang Graylin, China President, HTC Alvin Neo, Chief Customer and Marketing Officer & Managing Director, FairPrice Group & NTUC Link Bhaskar Choudhuri, Chief Marketing Officer, Lenovo Asia Pacific Diana Boo, Chief Marketing Officer, Boost Daphne Kuah, Chief Marketing Officer APAC BK, Restaurant Brands International Edward Bell, General Manager, Brand, Insights and Marketing Communications, Cathay Pacific Federico Palomba, Managing Director, Juventus APAC Frederic Giron, VP, Research Director, Forrester Gaurav Virkar, Global Head of Media, SK-II Iris Chang, Director & Head of Sustainability, Grab Jiunn Shih, Chief Growth Officer, Zespri International Karl Cluck, Head of APAC Agency, TikTok Kevin Mintaraga, Chief Marketing Officer, Tokopedia Karen Nelson-Field, Founder and CEO, Amplified Intelligence Kaveri Khullar, Vice President Consumer Marketing, Mastercard, Asia Pacific Marilyn Wang, Chief Marketing Officer, Manulife Vietnam Mitchell Kreuch, Managing Director, Southeast Asia, Twitter Michael Patent, Founder & President, Culture Group Rupen Desai, Global Chief Marketing Officer, Dole Sunshine Richard Brosgill, Managing Director, APAC, Assembly Rose Huskey, Chief Client Officer, Wavemaker APAC ShuFen Goh, Co-founder and Principal, R3 Siew Ting Foo, Chief Marketing Officer, Greater Asia, HP Silas Lewis-Meilus, Global Head of Media Business Units, GSK Suresh Balaji, Chief Marketing Officer- Asia Pacific, HSBC Vincent Leung, Global Head of Digital Brand Marketing, Lenzing Group Yves Briantais, Vice President, Marketing APAC, Colgate-Palmolive

Campaign360 will be held from 10 to 11 May 2022. To reserve your seat for the high-level event, please register through the link here: https://www.campaign360.asia/page/2099273/partner-guest-registration-form.

Session highlights:  

Blending in-housing, outsourcing and integrated partnerships
In this session, experts of Assembly, Boost, FairPrice Group & NTUC, HP, Tokopedia look at how brand-agency partnerships could work in the future with the rise of newfound relationships in the creative, media and technology industries. Is it possible to strike the right balance between in-housing and outsourcing and what does that look like?

Action and accountability on sustainability
Are marketing leaders ready to make sustainability core? From supply chains to materials, distribution, packaging, CSR, social and governance; the conversation goes beyond marketing so how can we move beyond the brand purpose and into brand reinvention?

PRNewswire is the Official Media Partner of Campaign360 2022.

About Campaign Asia-Pacific
Providing insights and intelligence into the ideas, work and personalities shaping the region’s marketing-communications industry, Campaign Asia-Pacific dives deeper into important subjects and presents the most compelling information that matters to businesses in the fastest-growing and most exciting communications market in the world. Campaign Asia-Pacific serves the marketing elite, those that are pushing creative advertising and communications to new boundaries, redefining brand experiences through multiple touch-points, both on and offline.

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